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Scaling Across AfricaPan-African leadership & people conversations

When Your
People Playbook
Doesn't Travel

The people decisions behind scaling across African markets

11:00 WAT / 13:00 EAT

Online 75 minutes

Free to attend. Joining link sent before the event.

The Africa Scaling Index, included.

Registered attendees receive the full index ahead of the session, and the replay afterwards.

Everyone knows the playbook does not fully transfer when you enter a second African market.

What rarely gets said is which part fails first.

It is almost never the process. Process survives a border. It is the assumption about who can be trusted to run it, and that does not hold.

The people model that gets an organisation into a market rarely gets it to scale.

Date
12 November 2026
Time
11:00 WAT / 13:00 EAT
Format
Online · 75 minutes
Senior leaders in discussion around a boardroom table overlooking the city
Across five African markets

Six things that break. Rarely in the order companies expect.

  1. Process travels. Judgment about people does not.

  2. Expansion plans are built on talent supply. Supply is rarely what breaks.

  3. The person who made the first market work is usually the wrong person for the second.

  4. Most organisations localise what is visible and standardise what is not. Usually, that's backwards.

  5. Headcount in the second market mirrors the first. The first market's structure records problems solved there, not a template.

  6. Every expansion carries one assumption that turns out to be wrong. It is rarely strategic.

The decisions behind
the expansion.

Three leaders who have built teams across African markets talk about what they actually did. What they got wrong, what they changed, what they would do differently.

We will follow their decisions through four stages.

  1. 01Enter
  2. 02Establish
  3. 03Scale
  4. 04Integrate

Covering leadership deployment, capability constraints, build versus buy, what standardises and what cannot, and where capabilities should sit.

Three operators.
Three different scaling journeys.

Moderated by an independent senior African business journalist.

Speakers announced 26 October.

The Africa
Scaling Index

Everyone who registers receives the Africa Scaling Index, our benchmark for how hard it is to hire and scale across Nigeria, Ghana, Kenya, Uganda and Rwanda.

Save my seat

The full index is shared with all registered attendees ahead of the event.

  • Nigeria
  • Ghana
  • Kenya
  • Uganda
  • Rwanda
  1. Cost
  2. Delivery
  3. Organisational readiness
28 OctoberMethodology published
Before 12 NovemberFull index sent to registered attendees

For leaders building
across borders.

CHROs, Chief People Officers, People Directors, Regional HR leaders, CEOs, COOs and Country GMs responsible for teams across more than one African market.

A people leader running a working session with a regional team
Portrait of an executive in a naturally lit office
The African Talent Company

One group. Five African markets.

The African Talent Company (TATC) brings together Jobberman in Nigeria and Ghana and BrighterMonday in Kenya, Uganda and Rwanda, connecting employers with talent across five markets.

  • Jobberman Nigeria
  • Jobberman Ghana
  • BrighterMonday Kenya
  • BrighterMonday Uganda
  • BrighterMonday Rwanda
A team at work in an open-plan office in Lagos
Lagos
An interview in progress in Nairobi
Nairobi
Young professionals collaborating in Accra
Accra
A people leader with colleagues in a Kampala office
Kampala
A team planning session in a modern Kigali office
Kigali

Save your seat.

12 November 2026 11:00 WAT / 13:00 EAT
Online 75 minutes

Save my seat

Registered attendees receive the full index before the event, and the replay afterwards, whether or not you join live.